Playbook · Digital Products

29 pages · PDF · Instant download

The Digital Products Playbook

make it once. sell it forever.

Buy the playbook · $89One-time. Yours forever.

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29 pages · 6 parts

Why a playbook, not a course

No 6-hour video course. No fluff. Just the decisions, in order.

Courses make you watch. A playbook makes you move. Every part ends with the exact next action and the number you're aiming for, so you close the file and go build, not binge and forget.

30 minTo read cover to cover

1 weekendTo make the first move

The outcome

A shipped digital product, your first hundred customers, post-purchase systems to retain them, and a clear roadmap to product two and three.

Is this for you

Who this is for. And who it is not.

For+

+Creators with real knowledge worth packaging, a template, a system, a course, a tool.

+Someone with an email list (or willing to build one, digital products without distribution is the slow road).

+Anyone with 6–12 months to compound, product one is research, product three is usually the bestseller.

Not for−

−Anyone who needs revenue inside 60 days, consulting (tutorial 07) is the right path for that.

−Creators who can't tolerate a 90–180 day distribution build before meaningful sales.

−People unwilling to ship product two and three, single-product creators rarely make this work.

What's inside

Six parts. The whole journey.

Part 01

Foundations

Why digital products, the four archetypes, the creator's mindset

Part 02

Picking and validating the product

Validation before building, picking the right product

Part 03

Building the product

Production (speed beats perfection), pricing, picking a sales platform

Part 04

Launch

The launch sequence and your first 100 buyers

Part 05

Scaling the product line

Building product two and three, bundles, upsells, order bumps

Part 06

Operations and long-term

Support, refunds, customer service, platform changes, building toward a portfolio

Two ways in

Buy the playbook. Or join and get them all.

This playbook$89one-time

+The 29-page playbook, PDF, yours forever

+Free quarterly updates

+30-day refund, no questions

Buy the playbook →

Best value

The Complete Library$397one-time

+All 12 playbooks, including this one, plus every future release

+Free quarterly updates to every playbook

+A one-time payment, yours to keep

Get the library →

The honest comparison

Why builders pick the playbook.

$1,200
video course

Free
YouTube

The Playbook

$89

Start-to-finish system

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Real numbers & thresholds

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Fill-in templates

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Read in one sitting

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Free quarterly updates

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Others in the catalog.

All twelve →

Make it once. Sell it forever.

Start this weekend. Read it in a sitting, make the first move by Sunday, and build from there.

Buy the playbook · $89 Get the library · $397

Instant download · Secure Stripe checkout · 30-day money-back guarantee